Do you want to know a secret? I suck at creating slides from scratch. That blank slide with the cursor blinking ominously on the screen makes me break out into a nervous sweat 😭 I’m no artist. I studied finance and economics for crying out loud! These hands were made for Excel, not pretty pictures 🤬 Yet here I am hoping to save you from Death by PowerPoint. It’s Tuesday and time to discover how to make your presentations pop✨ It all starts with two simple words: Swipe File For those that haven’t heard of a swipe file, it’s a collection of marketing and copywriting examples that can be used for inspiration. Whenever marketers see a good advert or piece of writing they would tear it out of a magazine or take a photo of it and add it to their folder of ideas. Copywriters, advertisers and other marketers “steal” (i.e. swipe) ideas from proven campaigns and use those as inspiration when they are stuck. It's not an exact copy and paste, rather they would put their own spin on it. "Good artists copy, great artists steal." - Pablo Picasso And that’s precisely what we’re going to do as well. We're going to create our own "Presentation Swipe File". Follow these 5 simple steps to never have to start from a blank slide again 👇 Step 01: Create your Swipe FileA swipe file doesn’t have to be in physical form. It can be digital as well. Mine is in a PowerPoint file where each slide holds a design or idea that inspires me. Whenever I need to create a slide, I just scroll through my curated set of awesome ideas and cherry-pick one as a starting point and BOOM! everyone at work thinks I’m a slide guru. Your personal swipe file can live anywhere: In your notes app (OneNote, Notion or Apple Notes), in a Word document, or (like mine) in another PowerPoint file. Neville Medhora (Entrepreneur and Copywriter) created a whole website for his swipe file. Just start yours and keep it somewhere close by or easy to access. Inspiration pops up all the time. The goal is to capture the idea immediately - so keep the friction low. "The idea is to make it as easy as possible in the moment to do things that payoff in the long run." - James Clear, Atomic Habits 🎁: As a newsletter subscriber, feel free to use this slide collection as a starting point. It’s already got a few ideas that we've spoken through in previous editions of this newsletter. Step 02: Find cool ideasI love the internet. With a couple of clicks, you can find almost anything! Okay, this is a family-friendly newsletter. By “anything” I meant really cool slide designs. From left to right:
I know, it’s a lot. But don’t be fooled, I’m not scrolling through all of these sites daily looking for slides. What you need to do is create an environment for inspiration to come to you. This leads us to… Step 03: Capture ideas in your swipe fileAfter you’ve set yourself up to be an inspiration magnet, now it’s time to capture those ideas. Capture whatever resonates with you. If it looks cool or inspires you then it’s swipe-worthy. "Don’t make it an analytical decision, and don’t worry about why exactly it resonates—just look inside for a feeling of pleasure, curiosity, wonder, or excitement, and let that be your signal for when it’s time to capture a passage, an image, a quote, or a fact." - Tiago Forte, Building a Second Brain Capture what speaks to you. The curating bit and keeping your swipe file up to date comes later only after you've built slides and tested the ideas with an audience. When I am actively looking for ideas, I turn to Pinterest and YouTube. Try this for yourself:
Now, try some other search terms like: “PowerPoint Infographic” or “presentation template”... jackpot! If you’re inviting inspiration in, it will show up. Good ideas want to be found. Step 04: Build the slideWhen you take an idea from your swipe file, not only will you avoid starting from scratch, you will start to understand what makes a good slide “great”. Try different colour combos or shapes and see what works for you. Combining two to three concepts from different slides has helped me a lot to get to know what works and what doesn’t. Step 05: Share your creationFeedback is good. An excellent opportunity to see if your new design works is to share it with an audience. You have officially created an inspiration system. "Goals are about the results you want to achieve. Systems are about the processes that lead to those results..." - James Clear, Atomic Habits Good luck and have fun sharing your work! Today is the start of a new series: Presentation Power-Up Basics. For the next month, I will share my presentation secrets in a weekly lesson that will help you take your slides from Boring to Brilliant. Is there a particular area that you currently struggle with? Let me know with a reply and I will create a lesson just for you 🏆 Edition #09 done. Hope you have a fantastic week! ✌️ + ppt Fareed. Did someone forward this email to you?
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ex-Management Consultant teaching busy professionals how to make their presentations pop! Go from Boring to Brilliant with my weekly tips to power-up your presentations ⚡️
October 04, 2023 | Read Online ⚡️Power-Up Newsletter 18 Last week we spoke about stepping into your nervousness and owning it as a superpower. It can be a significant paradigm shift, but it doesn’t necessarily remove all the anxiety related to giving a presentation. I get it, anxiety can be (and is) crippling. I’ve been there myself many times. In the lead-up to a big presentation, there is usually a lot going on and you will be required to coordinate the many moving parts… all while you’re...
September 26, 2023 | Read Online ⚡️Power-Up Newsletter 17 It’s 5 minutes before you go on and the auditorium is packed! Okay, don’t be nervous. Deep breaths. You can do this! You do a quick mental run through each slide double-checking the main talking point for each one. Don’t forget slide 3… that one is a bit tricky. Focus on the chart. That chart will make everything clearer. Then the chatter in your mind takes over… We have one shot to make a good impression. We need their buy-in. Don’t...
September 20, 2023 | Read Online ⚡️Power-Up Newsletter 16 When people talk about accessibility in presentations, the initial conversation usually starts and ends with colourblindness. To be honest, it’s a good place to start - just check last week’s newsletter 😁 However, accessibility is more than catering to those with permanent disabilities. The broader definition also includes temporary disabilities and even covers situations like poor connectivity. As a busy professional, focusing on...